Yesterday saw the Alexa ranking algorithm get a facelift, and
saw many of the biggest sites like SlashDot that traditionally got an underrated Alexa rank
actually improved, on the flip side the Alexa rank for many popular Internet Marketing
and Make Money online blogs such as JohnChow.com Problogger.net and ShoeMoney.com
actually decreased.
The reason for such a dramatic change in the Alexa rank of
many sites get down to how Alexa previously derived its ranking information and
how it is now derived, previously the Alexa rank was calculated from statistics
generated from the Alexa toolbar, now Alexa have confirmed they are obtaining
internet usage stats from multiple sources, to provide a better more even picture
of internet usage patterns.
You can read what Alexa have to say about their new ranking
system on their blog post titled The Alexa Ranking system has been changed
I say this correction was long sought after, the Alexa rank
was always known as being unreliable giving an un-fair advantage to sites
frequented by users that had the Alexa toolbar installed, which was basically
the entire internet marketing, make money online, and web development
community. The correction has seen the Alexa ranking of many of Flying High
Media network of sites improve dramatically, I am not disappointed at all, infact quite the opposite.